Alebrije Estudios, founder member of MIMEC, has been selected as a finalist for the 2010 Young American Business Trust & Pepsico Eco-Challenge. The Eco-Challenge Awards in the 2010 TIC Americas focus on creating water conservation awareness in an action-oriented program sponsored by PepsiCO and Young American Business Trust (YABT) to develop innovative water solutions, both educational and practical. Alebrije has been selected because of the “Water Defense” videogame. “Water Defense” is a game in which the player has to use the correct tools to solve the water pollution and properly meet the needs of a community regarding water consumption.

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